Training Module
How to take control of your book's future by becoming the producer, publisher, and promoter of your next best-seller.
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You have to come to grips with the fact that as an author, publisher, and marketer you ARE a self-employed businessperson. In order to make your business grow at the rate you have imagined you must incorporate all the tools…
There are always questions when we start a new project and publishing isn’t any different. However, how those questions are answered will determine how and whom you choose to…
Getting noticed is something we all struggle with, especially those of us who are first time authors. In our heads we know we need to promote ourselves but in that same head are all the questions on…
Consider making a short video – choices are 15 seconds, 1 minute, 3 minutes and 10-minute options. Consider making a 15 second video simply showing the front and back covers of your book; or, flipping through the pages of your book while…
Imagine having everything about you in one place where your audience/readers can learn about you personally, see your bio and order books! Wouldn’t that be a great benefit and…
Perhaps the most challenging part is figuring out which ones to participate in and which ones to walk away from. Before you make your decision there are a number of questions that you need to consider in order to find the perfect…
When you do POD, you do not know who has bought your book which can be a mixed bag. You don’t have their contact information so follow-up with them is impossible, even if they write a review of the book. If, however, you decide to go with…
Let’s look at three words that need to be dissected to help us come to a better understanding of why we do what we do, where we are going with it and what the desired outcome is. Those words are…
No matter where you are speaking, how large or small the audience, always hand the host your bio and have them introduce you. It lends credibility and brings more…
Even though you may have written only one book and have not considered yourself to be a ‘businessperson’, you are. Therefore, it is imperative that you work and run your business, no matter how large or small, efficiently and effectively. To do this you need to reach out and build…
There are all kinds of authors – and I’m not talking about genre – all of whom look at their profession or business from different perspectives. There is the Self-Published author, the Indie Author, and least heard of but probably the description that most likely fits us is…
Genre is key in your search. One caution! Be careful that you don’t fall down the rabbit hole, getting lost in the realm of internet searching never to be seen again. Set a timer and get...
If you want to increase your book’s sales in order to have a greater impact on a reading populace along with realizing more income from those sales, there are several things you might want to consider doing. Start with understanding…
There are those that are Pantsters and then there are those that are Plotters. A Pantster is someone that writes-- lives actually-- by the seat of their pants. They know what they want to do with their story and do it, letting it take on a life of its own. That’s all well and good until…
A collaboration is generally two or more authors working together for a specific project. It may be one person that actually writes the document with others contributing thought and/or content. Whereas an anthology generally consists of multiple authors, each writing a specific story – usually…
Many authors use Microsoft WORD for writing, editing, and finishing their manuscripts before saving them into a DOCX file to be transmitted to the publisher for the next step. Then comes the big……
What do you tell your friends and family about the book? Why would you tell your social media audience anything different unless you’ve written confidential information – then that is another situation. But think about it. People ask you…
A hook is the line that draws you in and makes you want to read the book. Each chapter should begin with a hook and end with one, you know the line at the end of each chapter when you are so tired you can hardly stay awake but you can’t put the book down because…
For those of us who have been in the writing arena for a while we have learned, or tried to learn, how to get our work and our name out into the reading world. One thing I’m sure we can all agree on is…
It is important to understand that your audience will not grow in leaps and bounds overnight. The key to growth using social media is being consistent and patient. Don’t give up. Establish…
Normally we don’t push this conference but this year is different. We’ve all faced some pretty horrendous situations and they have shaken us to the core, often robbing us of the momentum we’ve had as authors. Therefore, it is good to…
We may have a tucked away spot in our homes, but unless we are single people with no family responsibilities, we are in the thick of family activities including children, televisions roaring, food being cooked and family schedules to maintain. Finding time to write has to become a priority if we are going to…
If you do this, it would be good if you write the verbiage for the postings as you know your product far better than others ever will. You can write a month’s worth of postings (3 x 4 = 12) in about an hour of concentrated effort. And you’ll…
Sometimes we get so caught up and focused on what it is that we want to write that we forget to ask ourselves ‘who is my audience?’ As simple as that question appears to be it is one of the most significant questions…
What does your LinkedIn banner say about you? Your banner should be something that is impactful that will capture attention. You could use a one-line quotation from your book. If using text, be sure to keep it simple and sweet. How about using your…
Is your purpose to connect with other authors as a community? Maybe your purpose is to sell books, get speaking engagements, obtain ghost writing contracts, grab teaching opportunities or all of the above. You can rest assured that no one will understand your posts until you…
If basic things are not done well and intentionally, they will sabotage your success. But, if they are done well, they will become the bedrock of your success. Therefore, it is important that we know…
Deciding about a book cover is one of the most important things you will do after finishing your manuscript. Since the first impression a reader gets is made with the eyes, you will want to…
If you have written a book you are in the beginning of wondering how you are going to market your book to get it out there to the reading population. To do that, you need to…
First time authors usually have a challenging time getting their name out to the reading public so we recommend you...
Have you ever wished you could put your book into an audible book format so that people could listen while they drive, do housework, yard work, or while they just sit and relax? Most authors have thought of doing that but...
Facebook is a social media platform that we all love and love to hate! With so much verbiage in recent years about the negatives of social media, we would be wise in learning how to...
Our chosen field of writing is an isolated place where we sit alone. In our self-imposed isolation it is easy to believe we're alone and there is no one to help us. But there is hope and that hope is...
Don’t get intimidated or frustrated at the thought of adding another technology to your repertoire – I understand that – I’m not a tech person either but…
Genre is a huge decider in telling your story. Say you are a Christian and you want to reach the Christian market. Who in that market are you…
So, what is a fair price for your book...?
If you have never attended a writer’s conference, there may be some things that you haven’t given thought to such as...
If you are a businessperson, and you are when you’ve written a book, you would be wise in getting an ISBN because...
Think about the genre you are writing in. Is it a novel? Historic? Comedy? Romance? Let’s say it is a historic novel leaning toward comedy...
As authors, we often find ourselves locked away behind closed doors, working on our writing projects. This is all well and good but in order to see the fruits of our labors become successful...
Independent publishing is a road of it’s own but it will lead you on a straight path toward successfully publishing your book and realizing the royalties from it. You need to ask yourself a few questions so you can make a rational decision...
Most traditionally or subsidy published authors wait almost a year before seeing their work reach their intended market. In fact, some authors won’t ever see their work published if they wait on a traditional ...
Is there anything (while upholding biblical morals and values) that you won’t do?
Here at 40 Day Publishing we’ve heard it all.
“I don’t have the money. I don’t have the time. I don’t have the ...
Sometimes we get so caught up and focused on what it is that we want to write that we forget to ask ourselves ‘who is my reader?’ As simple as that question appears to be, it is one of the most significant ...
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